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Thursday, July 29, 2010
Monday, July 26, 2010
Learn Exactly How to Market YOUR Ministry & Brand Online - Free Teleseminar
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See www.PamPerryonlinepr.com too and join www.ChocolatePagesNetwork.com!
Posted by
Pam Perry, PR Coach
Thursday, July 22, 2010
Mirror, Mirror on the Wall who is the Savviest in Social Media of Them All? One of my DREAMS.
Will you help me?
I'D LIKE TO BE THE NEXT
'Startup Nation Home-Based 100' for 2010 in
the Savviest Social Media category!
Cast your vote here if you think I'm worthy:
http://www.startupnation.c
THANK YOU!
http://www.pamperryonlinep
See www.PamPerryPRCoach.com too and join www.ChocolatePagesNetwork.com!
Tune in to our show every Monday at 6 p.m. EST
http://www.blogtalkradio.com/diversebusiness
Posted by
Pam Perry, PR Coach
Wednesday, July 21, 2010
Detroit is coming back! Watch the Detroit Black Expo Montage and Hear Interview with Ken Harris
Prominent Organizations unite to present the Detroit Black Expo IV encouraging African-American entrepreneurship and business development
Ken Harris, Magic Johnson and Louis Green |
THE RESURGENCE IS HAPPENING IN DETROIT.
Champions in Business!
FREE!
See www.PamPerryPRCoach.com too and join www.ChocolatePagesNetwork.com!
Posted by
Pam Perry, PR Coach
Tuesday, July 20, 2010
How to get Web Traffic and PR Exposure Fast? Articles & Press Releases
Write Basic Articles and Press Releases about the product you want to promote and submit them to these free (or almost free) web sites.
A good mindset to be in while creating an article or press release is to think of it as a testimonial. Explain about the power of the product and use specific examples on how it has been a benefit to you. You can also throw in some details on how the business has benefited you and why you think it is a must for everyone.
Be sure to use specific examples, because social proof is #1. Always leave your readers wanting more and the only way they can find out more info is to click on your capture page link. After all, that's the end goal from all advertisements, to have them enter their information on your site.
Another great way to find specific articles and press release submission services is to do a search for "free article submission" or "free press releases" on Google.
Once you have an article or press release created and ready to submit, find 3 to 5 submission services to submit it to. Submit the same article or press release to all of them. This will ensure that you'll get your information seen in a natural search.
Don't write an article that's more than a page and a half long, or more than about 800 words. Keep your lines short and your paragraphs to no more than four sentences long. No one reads on the Internet, they just skim, so keeping your lines and paragraphs short will keep them reading and not skimming.
See the example of a press release/articles below to get an idea of how to create one.
http://ezinearticles.com/?expert=Pam_Perry
and also see
The best way to get the most out of article and press release marketing is to write a new article every few days and submit it to 3 or 4 article submissions services. Keep in mind that more is not better. Only submit one article to several submission services, and then move onto your next article.
Over time your articles will build up and the traffic will start to come. But you must be consistent and submit articles on a regular basis.
You may need to sign up to get a free account with the services in order to submit your work.
How did I learn this? From the Copywriter Guild - http://pamperry.thecopywritersguild.com
They make writing easy - and you learn how to do it right to get TRAFFIC. (Even if you don't want 'leads' - you can use these principles for anything!) You also get the "Recruit with Words" from Mike Dillard. I love his stuff!
See the new tools in the Pam Perry PR Pro Shop: http://www.pamperryonlinepr.com
A good mindset to be in while creating an article or press release is to think of it as a testimonial. Explain about the power of the product and use specific examples on how it has been a benefit to you. You can also throw in some details on how the business has benefited you and why you think it is a must for everyone.
Be sure to use specific examples, because social proof is #1. Always leave your readers wanting more and the only way they can find out more info is to click on your capture page link. After all, that's the end goal from all advertisements, to have them enter their information on your site.
Another great way to find specific articles and press release submission services is to do a search for "free article submission" or "free press releases" on Google.
Once you have an article or press release created and ready to submit, find 3 to 5 submission services to submit it to. Submit the same article or press release to all of them. This will ensure that you'll get your information seen in a natural search.
Don't write an article that's more than a page and a half long, or more than about 800 words. Keep your lines short and your paragraphs to no more than four sentences long. No one reads on the Internet, they just skim, so keeping your lines and paragraphs short will keep them reading and not skimming.
See the example of a press release/articles below to get an idea of how to create one.
http://ezinearticles.com/?expert=Pam_Perry
and also see
- http://www.GoArticles.com
- http://christianprgroup.com
- http://www.ArticleCity.com
- http://www.PRWeb.com
The best way to get the most out of article and press release marketing is to write a new article every few days and submit it to 3 or 4 article submissions services. Keep in mind that more is not better. Only submit one article to several submission services, and then move onto your next article.
Over time your articles will build up and the traffic will start to come. But you must be consistent and submit articles on a regular basis.
You may need to sign up to get a free account with the services in order to submit your work.
How did I learn this? From the Copywriter Guild - http://pamperry.thecopywritersguild.com
They make writing easy - and you learn how to do it right to get TRAFFIC. (Even if you don't want 'leads' - you can use these principles for anything!) You also get the "Recruit with Words" from Mike Dillard. I love his stuff!
Invest in tools that teach you how to learn more - and earn more!
See the new tools in the Pam Perry PR Pro Shop: http://www.pamperryonlinepr.com
Posted by
Pam Perry, PR Coach
Friday, July 16, 2010
How to Brand Yourself with a Book
J.K Rowling, Stephenie Meyer - they have big names for selling their most imaginative stories through books. If you say imaginative, there has to be a unique slant to their stories that would make them want personally by massive people.
Branding, the art of putting a meaning and life to an already given name, is something that most professionals should always take note of. If you are a writer, you might consider branding yourself through a book.
Here are few pointers to make yourself pop out of your book:
1. Know what you want
There's a big difference between knowing what you want to write and knowing what you want. Take time to get to know yourself by reading books. You can categorize what you are from what you are not through your choice of books. Do not copy the books, just take ideas and be aware how these books introduce their writer. From that, it will be easy to visualize the impression and the name you want to project on your own book.
2. Always be concrete about your target audience
Be clear and precise on who or what kind of people you want to reach out your message or story. Consistency on knowing your audience is the foundation and direction for the content of your book.
3. Put yourself into the shoes of your audience
You'll never really have a clear idea on what your audience and readers expect unless you imagine yourself as the one reading your own story. If you want to capture interest of a child, think of what a child wants to see into your book: colors and pictures. If you want to sell something, think that the costumer not only wants quality but promos and freebees as well. Enhancing your writing is compromising between what you want to convey and what your audience want.
4. Work your way to balance your book with entertainment and connection
An effective book entertains, but a book with brand connects. Entertaining is short term. People can get entertained and then forget about it after but when you connect with people, you produce a long term impact. You may never know out of the thousands of people reading your book, there is a large probability of people connecting and remembering you.
5. Build a connection by narrating experiences, relevant issues and inspiration
A lively connection between the reader and the author relies on reality. Life is all about the reality and every person experience it. A touch of reality on some aspects of your pages won't harm your identity. Take a look at the myths and fables, the story is fiction but the thing that keeps them remembered is that they portray values and messages that people can get inspiration. Take a look also at the hard news, people read news because it is the most relevant. They rarely read past news. They rarely read news that happened too far from their place because they have no connection from the things that had happened.
6. Have your book proofread by people who are close to you
Closer people are the ones who know you better that anyone. It will help if you ask them to take time to read your work not only to check for grammar but to criticize and judge whether or not you have shown your own character in your book.
7. Be open to suggestions
Suggestions on improvement, on entertainment, and on purpose of the book are the ones we are talking about. Be open for a suggestion that would encourage you to become more different and to stand out.
8. Don't forget to write your name - on the cover and on the back!
It's your book! Go ahead and mark it all down with your name. Try the Stephen King technique where you can see his name on top of almost every book he wrote. Along with your name, create a trademark that would always recognize you as the author. Whether it is the theme, color scheme or background should spell you. You can use it in the future for your next edition. The back cover is the next thing readers will look at when a book is sealed. Putting a little information about yourself at the back helps you become branded.
Branding, the art of putting a meaning and life to an already given name, is something that most professionals should always take note of. If you are a writer, you might consider branding yourself through a book.
Here are few pointers to make yourself pop out of your book:
1. Know what you want
There's a big difference between knowing what you want to write and knowing what you want. Take time to get to know yourself by reading books. You can categorize what you are from what you are not through your choice of books. Do not copy the books, just take ideas and be aware how these books introduce their writer. From that, it will be easy to visualize the impression and the name you want to project on your own book.
2. Always be concrete about your target audience
Be clear and precise on who or what kind of people you want to reach out your message or story. Consistency on knowing your audience is the foundation and direction for the content of your book.
3. Put yourself into the shoes of your audience
You'll never really have a clear idea on what your audience and readers expect unless you imagine yourself as the one reading your own story. If you want to capture interest of a child, think of what a child wants to see into your book: colors and pictures. If you want to sell something, think that the costumer not only wants quality but promos and freebees as well. Enhancing your writing is compromising between what you want to convey and what your audience want.
4. Work your way to balance your book with entertainment and connection
An effective book entertains, but a book with brand connects. Entertaining is short term. People can get entertained and then forget about it after but when you connect with people, you produce a long term impact. You may never know out of the thousands of people reading your book, there is a large probability of people connecting and remembering you.
5. Build a connection by narrating experiences, relevant issues and inspiration
A lively connection between the reader and the author relies on reality. Life is all about the reality and every person experience it. A touch of reality on some aspects of your pages won't harm your identity. Take a look at the myths and fables, the story is fiction but the thing that keeps them remembered is that they portray values and messages that people can get inspiration. Take a look also at the hard news, people read news because it is the most relevant. They rarely read past news. They rarely read news that happened too far from their place because they have no connection from the things that had happened.
6. Have your book proofread by people who are close to you
Closer people are the ones who know you better that anyone. It will help if you ask them to take time to read your work not only to check for grammar but to criticize and judge whether or not you have shown your own character in your book.
7. Be open to suggestions
Suggestions on improvement, on entertainment, and on purpose of the book are the ones we are talking about. Be open for a suggestion that would encourage you to become more different and to stand out.
8. Don't forget to write your name - on the cover and on the back!
It's your book! Go ahead and mark it all down with your name. Try the Stephen King technique where you can see his name on top of almost every book he wrote. Along with your name, create a trademark that would always recognize you as the author. Whether it is the theme, color scheme or background should spell you. You can use it in the future for your next edition. The back cover is the next thing readers will look at when a book is sealed. Putting a little information about yourself at the back helps you become branded.
Roderick Martin is the founder of Authors In Motion. He's a story teller at heart and a small business veteran with over 19 years of in-the-trenches sales, marketing and entrepreneurial experience (he mistakenly thinks he may soon have it all figured out). He blogs about internet marketing for self-publishers and other how to methods that are helping people achieve the dreams and goals that they have always wanted. To learn more about him and how he can help you, please visit http://www.roderickmartin.com or visit http://www.authorsinmotion.com
See www.PamPerryPRCoach.com too and join www.ChocolatePagesNetwork.com!
Posted by
Pam Perry, PR Coach
Thursday, July 15, 2010
Friday, July 09, 2010
READY TO REALLY Get seen, heard, celebrated & COMPEN$ATED! Free Teleseminar!
Join me and Nancy Juetten for this FREE, one-time teleseminar
Date: Thursday, July 15 Time: 4 p.m. PST (7 p.m. EST)
Date: Thursday, July 15 Time: 4 p.m. PST (7 p.m. EST)
Nancy JuettenExtreme Bio Makeover Expert Author — Bye-Bye Boring Bio Action Guide | Kick your boring bio to the curb and make more money, attract quality leads, and invite prestigious media opportunities that recognize YOU as the expert. | |
What is is costing you in lost new opportunities NOT to have a winning bio ready and working hard for you and your growing business right now?
During this complimentary teleseminar, Nancy Juetten will share some of the biggest bio writing blunders business owners make that stand in their way of attracting quality leads and prestigious media interview opportunities.
You’ll walk away from this call with powerful “aha” insights that you can apply immediately to help you save valuable time preparing for media interviews, set the stage for you to delight broadcast media producers, while making your bio read better so the right people will notice and act.
Here’s what you will learn:
Most importantly, by the end of the call, you’ll be fired up and ready to take action transform your boring, boilerplate, and bland bio to the rock star status of which you and your expertise are so worthy.
Whether you need to attract new clients, invite media attention for your winning ways, or all of the above, you’ll gain at least 3 BIG insights and practical actions you can use immediately to make your bios for the web, your speaker sheet, and your social networking profiles better immediately.
Don’t miss this timely and engaging opportunity to learn how to build YOUR buzz and invite the opportunities to share your message with the world.
Click this link to reserve your place now:
http://www.mainstreetmediasavvy.com/kick-your-boring-bio-to-the-curb** Only 96 places are available for this one-time telecall,
so be sure to register early to secure your place. **
DATE/TIME: Thursday, July 15 at 4 p.m. Pacific/7 p.m. Eastern
PLACE: The comfort of your own home or office -- by telephone
"See" you on the call!
Posted by
Pam Perry, PR Coach
Wednesday, July 07, 2010
Hear how to be a Branding Superstar in 60 Minutes from the TOP Social Media Superstars
How can you make sure that your business and brand stand out in the complex and competitive world of online media?
See www.PamPerryPRCoach.com too and join www.ChocolatePagesNetwork.com!
Listen to internet radio with Pam Perry PR Coach on Blog Talk Radio
For more tips on online marketing, I have a downloadable ebook and an audio mp3 on WEB 2.0 that teaches you how to "Be The Media."
See our PR Pro Coach Shop.
See our PR Pro Coach Shop.
I also do group PR coaching to help authors get a "grip" on how to leverage their social networking into a loyal online following.
See the testimonials of happy authors at www.prbootcamponline.eventbrite.com
Posted by
Pam Perry, PR Coach
Tuesday, July 06, 2010
We got a winner! Pam Perry PR Boot Camp Scholarship Winner!
The winner
of the PR Boot
Camp Scholarship
contest is Dara Nichole!
for details on the National Christian Writers conference!
See www.PamPerryPRCoach.com too and join www.ChocolatePagesNetwork.com!
of the PR Boot
Camp Scholarship
contest is Dara Nichole!
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Morale of the story for all authors:
Get in it to win it! Always participate in contests if
you're an author, even those that didn't win got noticed
and received exposure. Duh? That's what YOU want right?
Final advice: YOU have to make your book a
priority if you want it to be a success.
See http://www.pamperrypr.com you're an author, even those that didn't win got noticed
and received exposure. Duh? That's what YOU want right?
Final advice: YOU have to make your book a
priority if you want it to be a success.
for details on the National Christian Writers conference!
See www.PamPerryPRCoach.com too and join www.ChocolatePagesNetwork.com!
Posted by
Pam Perry, PR Coach
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