Tuesday, November 09, 2010

You Can Do Your Own PR, Rock it Like a SuperStar that YOU Are

Do you ROCK?  I don't know if you saw the BET Special, Black Girls Rock! but it was the most inspiring thing I've seen on TV in a long time. World changers, history makers - NOW.

But you know what? I rock. YOU rock. We all rock! So let the world know. Get out there. Market YOUR MESSAGE. Do your OWN PR.

If you are "shy" - Get over it! Break out of the box and be BOLD!  Know that you ROCK and the only way people will know your greatness is to let your LIGHT SHINE!
 
 



Here are the tools to do your own PR:

1.  Have a marketing mentality.  We are a brand. So what is your brand image? What are you portraying to the world?  Is it an "A list" brand? What you believe you are on the inside will be broadcast on the outside. Do the inner work first. Know that marketing is not a dirty word! It is a way to connect with others and live your purpose, fulfill your dreams and be a blessing to others.  So think of marketing as networking - you are meeting and greeting. Remember to represent yourself as a "celebrity" at all times -and you're sure to be treated like one. Examples: Oprah, Tyra, Beyonce, Susan Taylor and Dr. Stacia Pierce.

2. A bio and great head shot photo.  Make sure you get a professional photo - and one that has YOUR personality imprinted in it. A real good photographer can help you with this. These are the tools of the pros.  Write an authentic, interesting, short, snappy bio. A bio that will make people go, "WOW." Think of it as a intro to you to the world. What do you want people to know first about you? Imagine your bio being read at a big awards show like the NAACP Image Awards or Black Girls Rock.  Hear the announcer introduce you to stage. How does it sound?  Not a "wow"? Then redo it until you can hear the applause in your head.

3. A press kit. You need a package/portfolio of your achievements, press clips, broadcast interviews, articles you've written or have had written about you. Put in your brochure, your HOOK, fact sheets and any other signature items that make you who YOU are. Brand YOU. Add endorsements or testimonials.  In order to get recognized faster, you might want to get an optimized online press kit. See http://tinyurl.com/pamperrypr and get the details on the Instant Media Kit to take your business, book or career to the NEXT LEVEL!

3. Invest in some coaching. Whether you need an image coach, media coach, internet marketing coach, PR coach or a life coach - in order to to be your best and be ready for the "red carpet," you need to get some professionals to help you. This will boost your confidence and this will make sure you don't make any costly MISTAKES!
We have audio products, ebooks and group or personalized coaching programs to help you BRAND like a Superstar.  Don't be cheap with your brand. Prepare for success. 
See you on the RED Carpet!




BLACK GIRLS ROCK! Inc. is 501(c)3 non-profit youth empowerment and mentoring organization established to promote the arts for young women of color, as well as to encourage dialogue and analysis of the ways women of color are portrayed in the media.

Since 2006, BLACK GIRLS ROCK! has been dedicated to the healthy development of young women and girls. BLACK GIRLS ROCK! seeks to build the self-esteem and self-worth of young women of color by changing their outlook on life, broadening their horizons, and helping them to empower themselves. For the past four years, we have enjoyed the opportunity to enrich the lives of girls aged 12 to 17 years old through mentorship, arts education, cultural exploration and public service. At BLACK GIRLS ROCK!, young women are offered access to enrichment programs and opportunities that place special emphasis on personal development through the arts and cooperative learning.

By speaking to the next generation in their formative years about issues of self-worth, goals, and aspirations, the organization reinforces the message that young women need not objectify themselves or relinquish their autonomy. BLACK GIRLS ROCK! has boldly taken on the crisis of our female youth of color here in America head on and understands the need for positive self-images and a strong sense of awareness. WE SEE SOLUTIONS.


 LIVE YOUR DREAMS. MAKE A DIFFERENCE. 
Speak NOW.

What makes you ROCK? Post a comment.

4 comments:

amberinnyc said...

Fabulous Post!

I'm really getting into writing my blog, and exploring other opportunities, so I will definitely keep this info handy.

I had the opportunity to attend the Black Girls Rock awards, and it was awesome! It's been fun to see how people have been inspired by it.

Have a great day!

Tawana (Necole) said...

Thank you for sharing your knowledge. I was really becoming discouraged because it seemed like negativity was becoming the norm. BGR (Black Girls Rock) was a clear indication that positivity will outlast everything! Your post was very informative, especially to all who have limited resources or capital.

Breathe Again Magazine said...

Loved Black Girls Rock! It was fabulous. I had my 6 yr old and 12 yr old daughters watching it because they ROCK too!

I rock because I am following my dreams and making my dreams become a reality.

Pam Perry, PR Coach said...

Thanks for the post. AND AMEN, Amber, Tawana, Nicole - YOU ROCK and you are "get it" girls. YOU get it! CRUSHing it online.

Love it......such love from the sistas!

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